Strategic Analysis & Planning

Kent Group Ltd can add an outside, knowledgeable and experienced perspective to your existing strategic planning process, one aided by a wealth of data and other analytical resources familiar to us.

Project Portfolio

Western Canadian Refining Industry Outlook

A Canadian company enlisted us to provide assistance to considering the development of a grassroots petroleum refinery in Western Canada. The project report provided a comprehensive overview of the refining and wholesale marketing sectors in Western Canada and forecasted refined product supply and demand. The study also considered the potential margin impact of expanded refinery capacity in the region and identified customer segments for this new capacity. Our industry outlook was used by our client to assist in formulating their strategic position with respect to participation in the refining industry.

Strategic Petroleum Reserve Study

Natural Resources Canada engaged us to conduct an assessment of establishing a strategic petroleum reserve in Canada. Our assessment provided a comprehensive description of the issues associated with the logistics, implementation and maintenance of a strategic reserve of crude oil and furnace oil. Our report formed part of a discussion paper that provided background facts and a conceptual framework for a workshop involving a range of government and industry stakeholders.

Canadian Middle Distillate Infrastructure Study

A bio-diesel producer contracted us to conduct a comprehensive evaluation of the Canadian middle distillate production, supply, distribution and marketing infrastructure. Our analysis assisted our client in identifying the opportunities and challenges that would present themselves in the course of developing a strategy and plan to integrate bio-diesel into the existing conventional middle distillate logistical and marketing infrastructure.

Assessment of Proposed Advanced Renewable Fuels Production Facility

We were enlisted in the due diligence process of an application for funding in the development of a second-generation ethanol plant in Canada. Our report provided a detailed assessment of the application and a general overview of the renewable fuels markets under consideration.

Various Site Assessments

Various parties have engaged us to provide comprehensive evaluations of proposed retail fuel site builds or proposed investments in existing petroleum sites. Our comprehensive analysis involves a thorough examination and modelling of the site trade area, area demographics, traffic flow analysis, site configuration and offerings to produce projections of expected fuel sales.

Strategic Review of Marketing Operations

A fuels marketing company contracted us to explore a strategic initiative that evaluated their marketer/associate relationships. We were able to provide a detailed report with a comprehensive analysis of existing asset mix parameters for other Canadian marketers and an assessment of their advantages.

Report of Retail Diesel Trends in Canada

A fuels marketer engaged us to provide a brief report on recent trends in the diesel market and provide an outlook for diesel fuel demand in the retail sector over the next decade.

North American Diesel Outlook to 2020

A fuels marketer engaged us to provide a detailed overview of the market for ultra-low-sulfur diesel (ULSD). This helped with strategic, investment and operational decisions fundamental to their production planning process. Our report covered supply infrastructure, product logistics and the supply/demand balance for ULSD at regional, national and international (import/export markets) level.

Western Canadian Terminal and Supply Overview

A large North American fuel supplier hired us to provide a comprehensive overview of the Canadian terminal and supply logistics for the purpose of establishing an understanding of regional supply markets. Further, we provided a strategic overview of compliance within a Low Carbon Fuel Standard (LCFS) regulatory environment.

Western Canadian Diesel Market Analysis and Outlook

We were engaged to assist in exploring the market opportunities of producing refined products, specifically diesel, in western Canada. Our report examined the current (and future) markets for ULSD throughout western Canada, and provided a comprehensive overview of supply, demand, and the price/margin potential of ULSD in the western Canadian market.